Field Marketing Manager

Run with Skiptown

Field Marketing Manager (Contract) – Charlotte, NC

Charlotte (South End & Pineville), NC | 6-month contract · 10–20 hours/week | Hybrid role (on-site & remote) | $25-$50/hour based on experience and skill set | Path to full-time: Can convert to a full-time role based on results

✅Reports to: Head of Marketing & Communications

About the Role

Skiptown is a premium dog care company offering daycare, boarding, grooming and more, built around a community of dogs and their people. We're growing our Charlotte location and opening a new one in Pineville.

We're looking for a hands-on field marketer to get out into the community, build local partnerships and turn them into new customers. It's a part-time contract role, and it can become full-time based on results.

What You'll Do

• Launch our first franchise in Pineville: Run the presale campaign, selling memberships, daycare bundles and a founding-member offer before opening day, then plan the grand opening and preview events.
• Grow our South End location: Bring in new customers and repeat visits through neighborhood outreach, referrals and seasonal promotions.
• Build a local partner network: Apartment communities, vet clinics, pet retailers, employers and community groups.
• Represent Skiptown at pop-ups, festivals and pet-friendly events.
• Work closely with Ops: Partner with location managers and the operations team on pre-sales, events and the Pineville opening.
• Track and report results: Leads, new customers, bookings and spend.
• Write down what works so it becomes a playbook for future locations.

What Success Looks Like at 6 Months

• Pineville location opens with revenue already booked: memberships and daycare bundles sold before opening day
• South End location growth: new memberships and bundle sales that come from field marketing.
• An active partner network that brings in regular referrals to both locations.
• A repeatable playbook: The presale, founding-member and partner tactics are written down for our next market.

Who You Are

• 2+ years in field, local, event or community marketing.
• A track record of grassroots work that brought in customers and revenue, not just awareness.
• Based in the Charlotte area, with reliable transportation and some evening and weekend availability.
• A self-starter who works well independently.
• Bonus: Experience in pet care, hospitality or fitness, or with launching a new location.

If you're passionate about connecting with your community, building meaningful partnerships, and bringing creative ideas to life, Skiptown might just be your spot.

Apply now and help us grow the Skiptown community, one pup, partnership, and neighborhood at a time!