Social Media Coordinator

Social Media Coordinator (Part-Time, 12–15 hrs/week)

About Iron Health

Iron Health is a boutique physical therapy and performance training clinic with locations in Ardsley, Briarcliff Manor and Peekskill, NY, and Stamford, CT. We help active adults and athletes recover from injury and get back to training, competing and moving without limits, through one-on-one orthopedic physical therapy, post-operative rehab, personal and small-group training, and acupuncture. Our social channels should feel like a visit to our clinic: knowledgeable, motivating and personal.

The role

We're looking for a creative, organized Social Media Coordinator to run our day-to-day presence on [Instagram, Facebook, TikTok]. You'll plan, create and publish stories, reels and feed posts that educate our audience, build trust and grow our community. You'll also run our Meta ad campaigns and manage email marketing and automations in our CRM, GoHighLevel. This is a flexible, part-time role of 12–15 hours per week. It's a great fit for someone who loves short-form content and wants to make a real impact on a mission-driven brand.

What you'll do

• Plan and maintain a monthly content calendar tied to our campaigns, health awareness days and company news
• Create and publish a steady mix of content each week: feed posts and carousels, reels, and stories (target cadence: [3–4 posts, 2–3 reels and stories most days])
• Film and edit short-form video, and design on-brand graphics in Canva or similar tools
• Write clear, friendly captions; send health-related content to our clinical team for review before it goes live
• Engage with our community: respond to comments and DMs, and route patient or clinical questions to the right team (no medical advice, and patient privacy always comes first)
• Plan, launch and manage paid campaigns in Meta Ads Manager (Facebook and Instagram): audiences, creative, budgets and ongoing optimization
• Manage our CRM in GoHighLevel: keep contacts and pipelines organized, set up integrations and automated workflows, and plan, write and send email campaigns
• Track performance and share a short monthly report on what's working and what to try next
• Keep up with trends, audio and new platform features, and bring fresh ideas to the table

What we're looking for

• 1–2+ years managing social media for a brand or business (freelance work and personal portfolios count)
• Strong reels and short-form video skills (CapCut, Instagram's editor or similar)
• Solid design basics in Canva or Adobe tools
• Excellent writing and a sharp eye for detail
• Comfortable working independently and reliably hitting deadlines
• Familiarity with scheduling tools such as Meta Business Suite, Later or Buffer
• Hands-on experience running Meta ads, with a solid grasp of campaign setup, targeting, the ad funnel and reading results
• Working knowledge of a CRM, ideally GoHighLevel, including integrations, automations and email campaigns
• Strong email copywriting skills and the ability to plan campaigns ahead

Nice to have

experience in healthcare; an understanding of privacy basics (e.g., HIPAA) on social; comfort with platform analytics.

Schedule & pay

• 12–15 hours per week, flexible scheduling with a [weekly] check-in
• [Remote / hybrid / on-site]
• Start date: [ASAP }

How to apply

Send your resume, links to 2–3 accounts or posts you've created, and a few sentences about one reel you made and why it worked to [email protected] with the subject line "Social Media Coordinator – [Your Name]". Applications are reviewed on a rolling basis.

*Iron Health is an equal opportunity employer. We welcome applicants of all backgrounds and are committed to building an inclusive team.*

Pay: $22.00 - $25.00 per hour

Expected hours: 12.0 per week

Benefits

* Flexible schedule

Work Location: Hybrid remote in Briarcliff Manor, NY 10510